Thu, 25 May 2017
In 2012, Gretta Rose van Riel, like most aspiring entrepreneurs, found herself spending all of her free time building a business. It was nothing more than a passion project at the time, something to do in her spare time when she wasn't working at her day job.
Despite the fact that she had no real plans to become a full-time entrepreneur with her own business, it wasn't long before that passion project grew into something bigger. She soon knew that this was something she just had to devote all of her time and energy to.
"Basically, I had an idea that resonated with me so strongly, I just knew that it was something that I had to pursue," van Riel says.
The result was a multimillion-dollar ecommerce business called SkinnyMe Tea, the world's first teatox using the natural benefits of tea to help you achieve your health, fitness, and nutrition goals. That alone is impressive enough, but what really separates van Riel from the rest of the pack is that she didn't just build one multimillion-dollar business, she's built many.
In five years, Van Riel has transformed herself from just another employee to serial entrepreneur, with multiple ecommerce businesses under her belt. She's effectively cracked the code on how to successfully build a business online, including coming up with the perfect idea, the best way to market it, and how to rapidly scale.
In this week's episode you will learn:
Wed, 17 May 2017
148: How to Build a Successful E-commerce Business - The Foundr Incubator (Business Breakdown) with Tom Bilyeu of Quest Nutrition & Jake Mckeon of Coconutbowls.com
In this very special episode of the Foundr Podcast, we answer all the questions you've ever had about building an ecommerce business and more!
The first installment in what we're calling the Foundr Incubator series, we recorded a live coaching session between one ambitious Foundr community member and the head of a billion-dollar company.
We organized a call with Jake McKeon, the up-and-coming founder of multiple ecommerce businesses, to receive one-on-one coaching from Tom Bilyeu, co-founder of unicorn startup Quest Nutrition. Like so many other entrepreneurs out there, McKeon was doing well, but looking to grow and not sure how. That's where Bilyeu, with his years of experience and wisdom, stepped in.
The result is a fascinating and honest conversation in which Jake asks just about every question an entrepreneur might have about how to grow, how to market yourself, and generally how to take an online business to the next level. Tom doesn't hold back and answers all of these questions and more, sharing his insights on what it takes to create a successful ecommerce business and a thriving community around your brand.
This is an episode you definitely do not want to miss, with so much gold being shared that you can't help but feel empowered and inspired after listening.
In this interview you will learn:
Thu, 11 May 2017
147: Lessons from the Master Growth Hacker of Dropbox, LogmeIn, Eventbrite & Many more with Sean Ellis of Growthhackers.com
Sean Ellis is not just another marketer. In fact, he's something entirely different. He's the world's first growth hacker.
Originally selling advertising in the print industry in Budapest, Ellis found his calling when a friend began building a new company on this relatively new thing called the internet. Despite not knowing that much about it, Ellis immediately recognized the opportunities that online marketing presented.
"Nobody knew much about the internet at the time. But because I was selling advertising, I really liked the idea of being able to target specific ad messages to specific people," Ellis says.
In the years that followed, Ellis continued to stay ahead of the curve. While the rest of the world was still trying to grow their startups the traditional way, by pounding the pavement and paying for advertising with little understanding of the results they were getting, Ellis was already breaking the rules and experimenting with every possibility that the internet offered.
Instead of just focusing on marketing as something separate from the product that was being built, Ellis wanted to experiment and see if he could combine both product and marketing together. The result was a method he called "growth hacking," a term he coined in 2010 that would come to revolutionize how startups looked at marketing, and eventually become the name of his company Growth Hackers.
He tested his methodology over the years and played a key role in successfully growing companies like Dropbox, Lookout, and Xobni, eventually becoming the go-to guy in all of Silicon Valley for startups looking to grow as fast as possible. Today, you'll be hard pressed to find anyone with more experience, knowledge, or passion about the power of growth hacking.
In this week's episode, you'll learn:
Thu, 4 May 2017
146: How to Secure Guest Posts on Big Publications (Time, Fast Company, Huffington Post & Many More!) with Daniel DiPiazza of Rich20something.com
At 20 years old, Daniel DiPiazza was comfortable.
He wasn't making millions of dollars at his hourly wage job, but he wasn't struggling for money either. Like a lot of people in their early 20s, he just didn't know what he wanted to do. While the life he led was fine, it was a never ending cycle of making enough money to pay the bills, and that was about it. It wasn't exciting, more than anything it was dissatisfying, and after a few years, DiPiazza found himself restless and wanting more out of life.
"It got to this point where I showed up at work one day and I was intensely irritated. It wasn't anything specifically that happened that day, it was just a culmination of a few years of doing things that were just ... very annoying. I made a decision that day that I was going to make a change," DiPiazza says.
From that point on, it was like a switch had been flipped inside him. Instead of looking at all the things that held him back, DiPiazza began looking for opportunities. If no one was going to give him a job doing what he wanted, the next logical step was to simply find a way to give himself a job where he could follow his passion.
It started simply enough, with a little freelancing on the side helping college students prepare for their exams, which soon grew into a self-perpetuating machine that eventually led to owning his own company, Rich20Something.
Today DiPiazza is a bestselling author and uses his own experience to inspire others in his generation, teaching them how they too can build their own businesses and start carving that bit of financial freedom and independence for themselves. Not bad for a kid who had no idea what he was doing in his early 20s.
In this episode you will learn: