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September 2017
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Becoming one of the world’s most influential people on social media is no small feat. Author and entrepreneur Mari Smith explains that it comes down to a love of technology, and above all, a love of people.

 

Challenging traditional notions of marketing, author and entrepreneur Mari Smith explains that relationship marketing is based around creating trusting associations with customers that last a lifetime.

 

It’d be an understatement to say that social media has fundamentally changed how we communicate and ultimately do business around the world. Some people have a natural flair for it, others have to be trained. Mari Smith is one of the former. Widely recognized as the top Facebook marketing expert in the world, Mari Smith is the coauthor of Facebook Marketing: An Hour A Day and lead author of The Relationship Age, a collection of strategies from leading social media experts to help users navigate the world of social media. Smith is a relationship marketing specialist among the world’s foremost experts on using Facebook as a marketing channel. 

She is a Forbes top 10 Social Media Influencer and travels the world to deliver keynote speeches and trains businesses on how to use social media. Speaking exclusively with Foundr, it’s easy to see how Mari Smith has thrived on social media: her warm personality and her value of people underpins her every sentence. 

  

In this interview you will learn:

 

- Timeless Facebook tactics that are proven to work

- Relationship marketing

- How to develop a deep connection with your audience over social

- What it takes to build a thriving business via social media marketing

- Some of the coolest tools and resources for making your social accounts explode

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

Fists clenched, hidden iPhone filming from his shirt pocket, Jia Jiang stands in a glossy-tiled shopping mall in east Texas. And, as if tugged by a magnet, he ambles towards a seated security guard. With beads of sweat gathering at his temples, Jia plants his feet. The guard glances up. Jia swallows. “Can I have a hundred dollars?” This is Jia Jiang’s first foray into the world of deliberate rejection. And he will continue deliberately seeking rejection for one hundred days.  

 

Have you ever walked up to ask someone for something, and been terrified of the response? Maybe it was asking for a raise. Maybe a bank loan. Maybe it was asking someone on a date. You feel your chest tighten, heart rate increase. And all of a sudden your little request starts looking more like Everest the closer you get. The fact is, the fear of rejection paralyzes us all.

 

In this interview you will learn:

 

- Jia's inspiring story of how he overcame the fear of rejection

- Tactics and strategies of how you can overcome rejection too

- One of the coolest stories you will hear

- What it takes to become a successful entrepreneur

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

Adi Tatarko, co-founder of online home design platform Houzz, began her journey by purchasing her dream home built in 1955 – a fixer-upper – and then setting about renovating it. “Unfortunately the process itself wasn't so dreamy… it was pretty much a nightmare,” Tatarko says. “So we ended up building Houzz in order to make the whole process better.” 

 

The cliché holds – a picture paints a thousand words – and in order to best communicate the vision of their dream home to their architect, Tatarko and her husband Alon Cohen started a humble website displaying images of home interiors. 

 

It was Silicon Valley, 2009. In that environment, the journey from personal project to company is a natural progression. They created an online platform to showcase the work of architects, so home renovators could access endless images to inspire the vision of their own dream home.

 

The couple then asked local Bay Area architects to upload their portfolios. Their initial community was made up from “twenty local homeowners, mainly our friends, and a group of professionals from the Bay Area.” What started as a trickle of design portfolios soon became a flood. 

 

Tatarko is a veteran of the tech startup space and this comes across in her delivery. A sharp and articulate businessperson, Tatarko coolly communicates a vision splendid for the company. “We really wanted to help people learn more about the [remodeling] process, about design, about what's possible, and about different materials to help them make the right decision. And help them be more knowledgeable when they start their project.”

 

Now Houzz is an online hub that not only hosts a plethora of images but displays the portfolios of “450,000 active professionals from all over the world” and receives 25 million monthly unique visitors. In five years, the site has become the biggest residential remodeling community online. 

 

In this interview you will learn:

 

-What it takes to create and build massive community

-Startup 101 product development tactics that helped Houzz grow so fast

-Challenges faced that Adi had as an entrepreneur

-Investing and how to know when you need an investor

-The key mindsets to building a successful startup

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

David Brim never meant to get into the car manufacturing business. He initially planned to import and sell the Tomcar Australia — an Israeli military vehicle — in Australia, but as things snowballed he found himself running a full-fledged business selling highly customized ATVs to defense, agriculture, mining, emergency services and the odd individual.

 

“Once we’d started we loved it. Nine years later we’re selling cars across Australia and people are loving it.”

 

Speaking to Foundr along with Tomcar Australia CMO Steve Sammartino, he says they were just a couple of car fans who stumbled into a staid industry. The pair met at a startup event — a “profitability party” of all things — where Sammartino was suitably impressed by the fact that Brim’s startup made real tangible products, and one thing led to another.

 

“Sammartino here gives a fantastic talk … To start a car company in Australia you need two things. You need no idea what you’re doing, ‘cause if you did you wouldn't do it. You need no money, ‘cause if you did have money you wouldn’t spend it on starting a car company,” he laughs.

 

In this interview you will learn:

 

-How to develop a strong story for your startup and make it "newsworthy"

-The importantance of product development and how to create something people love

-How to sell a $30,000 ticket item online

-How to make people fall in love with your brand and develop a community

-What it takes to build a car from scratch

-Disrupting an industry

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 
Direct download: FP012__Building_a_Car_From_Scratch_and_Selling_it_-_The_Tom_Car_Story.mp3
Category:general -- posted at: 6:30am AEST

Growth Hacker TV launched on May 1st of last year and has taken the entrepreneurial world by storm. Co-founder Bronson Taylor has suddenly provided a place where experts on startup growth reveal their secrets and we are eating it up!

But Bronson, ever humble, shares his remarkable success as the tale of two brothers with a dream: “About four years ago, I guess, my brother and I decided to start a company. So we started a company called Dumb Punk and it was a web development shop,” he says. “But we were a couple of nobodies with no track record. Nobody knew about us.”

Bronson and his brother began their initial business driving around, visiting local businesses with poorly-made websites, selling web development services completely cold.

“That’s how we started,” admits Bronson, “which is kind of ridiculous, but we finally got enough clients that we were able to create a little business out of that and then we got more and more into products and then eventually some of the stuff that you see now with Growth Hacker TV.”

 

In this interview you will learn:

 

- Some of the best growth hacking tools out there right now

-Top strategies and tactics for growth

-What it takes to become a successful entrepreneur

-How to get insane amounts of PR for your startup

-How to capture gold user feedback

-How to create a launch loop to make your launch go viral

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

Nine hundred million people around the world do not have access to safe drinking water. Globally, consumers spend $60 billion on bottled water each year. In the face of these stark mathematics, most might give a resigned shrug and consider it someone else’s problem. Thank you Water Founder Daniel Flynn was 19 when he discovered the alarming facts about the world’s water. His response? Make it his business to change the world. 

 

In this interview you are going to learn:

 

-What it takes to create a social enterprise

-How to do work that truly matters

-The interesting struggles that an entrepreneur has when starting

-How to build momentum

-How to create movement

-& Much more

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

Obstacles, opportunities, and the ability to operate amid them: that's the business of business. Dave Goldberg knows. He does it every day.

After post-college stints in management consulting and the music industry, Goldberg wanted to lead. He had one problem — his young age. But he turned that obstacle into an opportunity.

“I needed to try running something, and no one, at [my] age of 26, was going to let me run anything,” he says. “So I decided to start my own company.”

That company, LAUNCH Media, was such a success that Goldberg ultimately sold it to Yahoo. He went on to become the CEO of a small company called SurveyMonkey, which has grown in size and profit under his leadership. With more than 20 million users, the company is reportedly worth more than $1 billion. In his personal life, Goldberg has two kids and is married to Facebook COO Sheryl Sandberg.

 

In this interview you will learn:

 

- Leadership 101

- A key secret that Dave applies to his life that has held him in very good stead

- How to build a great team

- Why the SurveyMonkey business model is so successful

- What it takes for a startup to succeed

- & Much more!

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

Neil Patel is the cofounder of two well-known and highly successful analytics companies: Crazy Egg and KISSmetrics. He is based in Seattle, Washington and wears many hats including that of an entrepreneur, analytics expert, blogger (www.quicksprout.com) and angel investor.

 

Neil’s story is interesting with lots of takeaways because of how he attained his success. For example, he started selling $1,600 vacuums at the age of 16. From the outside looking in, this venture was a failure. Of all the doors he knocked on, only one person said yes. However, that person would later return their $1,600 vacuum and ask for a refund. He did learn some key lessons from this venture that would serve him well in the future. Namely, be aggressive, be persistent and never give up.

 

In this interview you will learn:

 

-Neil's secrets to driving traffic

-What good marketing is, and how to do it

-Thoughts on content marketing and the future

-Start up tactics for growing and scaling

-Key entrepreneurship lessons that Neil learnt from losing millions of dollars with his first business

- & Much more!

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

In this episode of the Foundr Podcast gears are reversed and Nathan invites his good friend Yaro Starak to interview him for the show.

 

Yaro Starak is an entrepreneur, blogger and internet marketer from Entrepreneur’s Journey (www.entrepreneurs-journey.com). Yaro is a well-known internet marketer and entrepreneur that has grown several ventures and has a pretty popular blog on how to grow your business.

 

In this interview Yaro and Nathan Discuss:

 

- Nathan's Journey and how he started Foundr

- Nathan's Key lessons learnt from a first time entrepreneur

- How Nathan interviewed Richard Branson and got in touch with him

- Nathan's vision for the magazine and the digital publishing space

- & Much more!

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!
 

Well before sunrise each day, Ari Meisel wakes up.

 

The 30-year-old serial entrepreneur, husband, and father rises at 5:30 each morning to get started on the day's work. Along with business and blogging, he helps to take care of his three young children.

 

Ari has a lot to juggle. But that doesn't faze him – after starting a series of successful businesses and even battling Crohn's disease, he holds a perspective of relentless optimism and a drive to help others. In an interview, Foundr publisher Nathan Chan asked him, “Do you ever feel overwhelmed?”

 

“No,” Ari replied. “No, I never feel overwhelmed – ever.”

 

Balancing his personal and professional lives, Ari is a productivity expert and writes on the subject at his blog, The Art of Less Doing.

 

“The Art of Less Doing was born of this desire to help people free up as much time as they could possibly free up in order to reclaim their own minds and do the things that they want to do,” Ari says. “So I basically have been helping people optimize, automate, and outsource everything in their lives.”

 

Ari has a deep understanding of how to put those words into action. Entrepreneurial ambition and medical challenges have fed his knowledge and led him to develop practical productivity strategies for overcoming the obstacles that stand in his way – as well as those that block others.

 

 

 

In this interview you will learn:

 

 

 

- The latest tools Ari uses to automate his life and business

 

- Life hacks that you need to apply straight away to save massive amounts of time

 

- How Ari Miesel overcame Crohns disease

 

- Success mindsets

 

- Entrepreneurial tips

 

- & Much more

 

I Need Your Help!
 
If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people!