Wed, 22 April 2020
Dylan Mullan took an extremely unconventional path to entrepreneurship.
While he was in school, Mullan was convinced he wanted to be a lawyer, until he started taking classes at university and realized that he hated them. After that, he spontaneously took an acting course and spent almost five years as an actor. It was eventually a desire to have more control over his life that led him and his business partner to launch Happy Skin Co together.
Through a mixture of hard work, strategic decisions, and a deep investment in understanding their target customer, Mullan managed to grow his at-home hair removal business from $0 to $20 million in just two years.
In this interview, Mullan maps out exactly what this path to explosive growth looked like. He breaks down his approach to everything from market research to Facebook ads and explains why mindset is ultimately an entrepreneur’s most valuable tool.
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