Wed, 24 February 2016
One type of entrepreneur we don't give enough credit to is the local business owner. While it seems that everyone in the startup world these days is trying to come up with the latest app, or next revolutionary SaaS, we often forget about that entrepreneur looking to create something on the ground. One of the biggest struggles for local business owners is finding a way to get their business out there. When you're running a brick-and-mortar business it can often feel like your options are limited when it comes to marketing and brand exposure. Ramy Georgy is about to change to way you think about local business. Ramy is a local dentist in Foundr's home base of Melbourne, Australia and today he runs one of Australia's most recognized and sought-after teeth-whitening clinics. The most impressive part? He achieved all of this within his first year of operation. By thinking creatively and using the power of Instagram and celebrity influence, Ramy has managed to turn his local business into an international one, proving once and for all that traditional and digital businesses don't have to live in separate worlds. In fact, when used together, you can produce some phenomenal results. In this interview you will learn:
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Tue, 16 February 2016
One common trait among successful entrepreneurs is a sense of urgency—spotting a need and responding without hesitation in order to address and capitalize on it, even when that means taking a risk. Deonna Monique is a prime example. As a consumer of hair extensions, she had long struggled with finding the right product, and what she saw as a lack of authenticity in the market. But when she realized through social media that the problem was much bigger than her own, she started a company. “I thought I was on to something,” Monique tells Foundr. “So a week after I opened my business, I quit my job. I just went for it.” Despite some serious tests of faith along the way, Monique stuck with her company Boho Exotic Studio, and ended up earning seven figures in that first year, she says. Now approaching three years in business, and she has a strong foothold, all with her chief channel of marketing being social media platforms like Instagram. Monique’s lack of hesitation, no-nonsense approach to connecting with her customers, and faith in the quality of her product and service, have added up to a stunningly fast ascent, all in the face of serious business and personal hurdles. In this interview you will learn:
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Wed, 10 February 2016
No matter how you crunch the numbers, starting your own business is expensive. In fact one of the first crossroads moments you'll encounter as an entrepreneur, among many, is trying to figure where you're going to get that funding. Do you self-invest and bootstrap it? Or do you start talking to investors? Raj Sheth goes deep on that issue in our interview today, as he openly talks about how he and his co-founders funded their way to the top with Recruiterbox. Nearly five years since its launch, Recruiterbox is used by more than 1,500 customers, with next-level businesses like Groupon, Couchsurfing, and Crunchbase praising the SaaS that Sheth has created. In one of our most insightful interviews to date, Sheth talks about the lessons he's learned throughout his entrepreneurial journey, from being the founder of two failed startups, to using SEO as a source of customer acquisition. In this interview you will learn:
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Thu, 4 February 2016
In just a few short years Steve Kamb has successfully created a multimillion dollar business by orchestrating one of the most intriguing communities online. As the founder of Nerd Fitness Kamb has positively influenced and empowered thousands of people in the world into living a healthier lifestyle. By looking past the stereotypes and the norm, Kamb has managed to break through the highly competitive fitness market and find a niche that was looking for the answer that only he could provide. However the key to his success? Being able to speak the language of his target market, in this case geeks and nerds. The average joes and desk jockeys who want to look like Captain America but aren't sure where to start. By putting his community first and realising that there's more to fitness than the latest bodyweight exercise, or the different flavours of protein, Kamb has managed to gamify fitness and, in doing so, win the loyalty of every member of his community. In this interview you will learn:
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