The Foundr Podcast with Nathan Chan

Airtasker is Australia's #1 marketplace for local services. Over the past decade, they've acquired more than 4.3M registered users, built a worth of $255M, created a $1.7B value of job opportunities, and went public. But founder Tim Fung still feels the pains from the first 3 years, when everything he assumed about the business was wrong. He's learned that through the victories and failures of scaling a startup, remaining focused on providing value over profit is what lasts. 

 

Listen to Nathan and Tim discuss: 

  • The importance of going all-in on a startup
  • Starting a business with 2 marketplaces 
  • The 90-day wakeup call for founders 
  • Inspiring users to use your product
  • Sharing problems with your team
  • Not putting off hard decisions
  • Building a feedback muscle within your business
  • And much more startup advice…

 

 

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Direct download: FP428_Tim_Fung.mp3
Category:general -- posted at: 2:00am AEST

Davie Fogarty created Australia's fastest-growing ecommerce brand, The Oodie, which sells wearable blankets and accessories. But success didn't happen overnight. After multiple failed businesses, at 24 years old, Davie had a chip on his shoulder to prove he could succeed. So in 2017, he started 2 ecommerce businesses, and they both took off immediately. In the past 4 years, Davie has grown his company of 5 major brands called the Davie Group to $400M in sales. In this episode, you'll learn exactly what it takes to build an incredible ecommerce brand in 2022 and some of the pitfalls to avoid. 

 

Listen to Nathan and Davie discuss: 

  • Davie's early failed business attempts 
  • The pros and cons of having something to prove
  • Why bootstrapped founders become a jack of all trades 
  • What was special about The Oodie as a product and brand
  • How to create and test ecommerce products 
  • How competition affects your ads 
  • Why good marketing instills trust 
  • Attribution tools and the changes in advertising 
  • And much more ecommerce advice…

 

 

 

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Direct download: FP427_Davie_Fogarty.mp3
Category:general -- posted at: 2:00am AEST

Jen Proctor loved being a performer. But when her dream to be a professional singer ended, she pledged to be a good person in the entertainment industry, something she knew wasn't a given. So in 2015, she launched her agency Cultivated Entertainment and works with clients like Meta, Pharrell, Drew Barrymore, the Obama Foundation, Stand Up for Cancer, and the Primetime Emmy Awards. She's built her agency based on the vision of seeing a need and filling it. So if you're interested in working with talent from actors to TikTok stars, this episode is for you. 

 

Listen to Nathan and Jen discuss:

  • Her early career as a field producer at Fox
  • Why everything is an emergency in the entertainment industry
  • Cultivating a superpower around talent
  • Myths about working with celebrities and talent
  • Why honesty is an essential part of relationship building
  • Why she'll never forget an hour she had with Betty White 
  • Working on the Dear Class of 2020 project with the Obama's 
  • Negotiating and talent search tips  
  • The three gatekeepers of celebrity talent
  • Short-lead versus long-lead talent
  • And much more talent relations strategies…

 

 

 

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Direct download: FP426_Jen_Proctor.mp3
Category:general -- posted at: 2:00am AEST

Kendra Scott started her self-titled billion-dollar jewelry business out of failure. Her first business failed after 5 years, and she started selling handmade jewelry door-to-door as a side hustle. Now, Kendra Scott Jewelry is a billion-dollar business with 100 retail locations across the US. But success didn't come quickly. Through personal struggles, recessions, and rejections, Scott built a fashion business driven by an unforgettable customer experience. 

 

Listen to Nathan and Kendra discuss:

  • What she learned from her failed business 
  • Fundraising and dealing with rejection
  • The best piece of business advice she still follows 
  • Shifting her business model from wholesale to retail
  • The nightclub atmosphere of Kendra Scott stores 
  • How philanthropy creates customer loyalty 
  • How to weather the storm as a founder 
  • Her new entrepreneurial memoir Born to Shine
  • And much more founder advice…

 

 

 

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Direct download: FP425_Kendra_Scott.mp3
Category:general -- posted at: 2:00am AEST

Michele Romanow joined the cast of CBC's Dragons' Den in 2014 after successfully selling her digital coupon business SnapSaves to Groupon. At 28 years old, she was the youngest "dragon" on the show, but that didn't stop her from innovating. During her second episode, Michele decided to flip the traditional Dragons' Den pitch from equity to revenue. 

 

The decision led to the creation of the investment company Clearco and the invention of the revenue-based financing category. The model helps fund ecommerce companies fast and affordable, where founders pay a set percentage only when they make revenue. To date, Clearco has invested $4B in 10,000 founders in 11 countries across the world. 

 

Listen to Nathan and Michele discuss: 

  • Why her first business was a caviar fishery 
  • Acquiring customers through sidewalk chalk 
  • Creating the Clearco model by shifting the Dragons' Den model
  • Accepting rejection as part of the job
  • Taking advice from people that you want to be
  • How to build the relentless muscle 
  • How data removes bias from funding decisions 
  • Stories and lessons from Dragons' Den 
  • And much more ecommerce funding advice…

Foundr & Clearco have teamed up to help you increase cash flow & extend payment terms for your online business: https://clear.co/partner/bnpl/foundr/ 

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Direct download: FP424_Michele_Romanow.mp3
Category:general -- posted at: 2:00am AEST

After his first startup went public in 2016, Tony Jamous took time off to align what he does with what he believes in. In his previous company, Nexmo, he saw the power of distributed hiring worldwide and how it changed people’s lives. So in January of 2020, he started Oyster, a software company that helps make it possible for companies everywhere to hire people anywhere. The timing of Oyster was perfect, 2 months later, remote work changed forever. Oyster’s raised 230M in 2 years, and its network includes 100 nationalities distributed across 70 countries. The business grew 20x last year and is in the top 2% of all VC-backed companies in employee engagement.

 

Listen to Nathan and Tony discuss:

  • Growing up during a civil war in Lebanon 
  • What living in 10 different countries taught him about people
  • Taking 10 flights to Casablanca to pay his first employee 
  • Strategies for leading a global and remote business 
  • The perfect timing of Oyster’s launch in 2020
  • The importance of risk management in decision making
  • What he looks for in companies to invest into 
  • And much more remote leadership advice…

 

 

 

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Direct download: FP423_Tony_Jamous.mp3
Category:general -- posted at: 2:00am AEST

In 2011, Lauryn Evarts Bosstick was in college and looking for a community. When a sorority came knocking, Lauryn turned to blogging instead, asking herself the questions every entrepreneur asks: How can I create this and do it better? After 3 years of blogging 7 days a week, Lauryn built Skinny Confidential into a community and a full-time business. 

 

Today, The Skinny Confidential brand garners more than 2 million monthly impressions, and the podcast currently boasts more than 90 million downloads. In addition, Lauryn, alongside her partner Michael, launched a podcast incubator called Dear Media, which focuses on women's voices and narratives. 

 

Listen to Nathan discuss with Lauryn and Michael about:

  • How Lauryn built a loyal following as a college student 
  • The early days of podcasting and how it's evolved
  • Launching the HIM & HER spinoff podcast
  • Launching their first branded product 
  • Strategies to focus on your core audience 
  • Why they've never missed a bi-weekly show
  • Lauryn's book The Skinny Confidential's Get the F*ck Out of the Sun
  • Starting their podcast incubator and identifying talent 
  • And much more media business advice…

 

 

 

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Direct download: FP422_Michael_Lauryn_Bosstick.mp3
Category:general -- posted at: 2:00am AEST

What's the secret to sustain healthy behaviors like exercise, diet, and stress management? Coaching. 

 

Rishi Mandal discovered this while researching the challenges of America's health crisis. So, he started Future, an online coaching platform that connects everyday people to coaches to receive custom one-on-one health training. Since 2017, Rishi and his team have raised $120M in funding and built Future into the largest employer of coaches and trainers in America. Most importantly, they've garnered a retention rate unheard of in the health and exercise industry. 

 

Listen to Nathan and Rishi discuss: 

  • Why his childhood was all about inventing 
  • Lessons from his first 2 businesses, Slide and Sosh 
  • Getting the price point to work for Future
  • Building the company in problem-solving phases 
  • Why retention is the most critical factor for success 
  • Why customers pay for people's time, not software
  • The decision to vertically integrate with their coaches 
  • And much more subscription business advice…

 

 

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Direct download: FP421_Rishi_Mandal.mp3
Category:general -- posted at: 2:00am AEST

In 2014, Erin Deering gifted Triangl swimwear to relatively unknown legacy celebrities Hailey Bieber ( Baldwin) and Bella Hadid. Their friend, Kendall Jenner, loved the products and reached out to Erin directly to get Triangl samples. Then Jenner posted on Instagram and tagged Triangl–that’s when everything went mad. 

 

But the success of Triangl didn’t come from just celebrity endorsements. It came from developing a product that looked and felt like nothing else before. In 2018, Erin exited the business, but that’s when she stepped back and learned more about who she is as an entrepreneur and person outside of the multi-million dollar brand she built. 



Listen to Nathan and Erin discuss: 

  • How Triangl started on a second date at the beach
  • When their manufacturer stole their idea 
  • Why businesses undervalue word of mouth 
  • Their “one bikini sale a day” mindset 
  • Connecting with Hailey Bieber, Bella Hadid, and the Kardashians 
  • Dealing with copycats and competitors 
  • How they stayed lean amongst extreme growth 
  • Her mental health challenges in coping with success 
  • Coaching and mentoring women in business 
  • And much more business and personal growth advice…

 

 

 

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Direct download: FP420_Erin_Deering.mp3
Category:general -- posted at: 2:00am AEST

Are you ready to leverage the popularity of TikTok to grow your business? Gerardo Perez is the founder of Marketing&, one of the world's leading digital agencies focused on driving paid results on TikTok. Gerardo has 11.2M likes, 323,000 followers, and generated over 100M organic views. He's spent more than $2M in advertising on the platform and is ready to share his strategies with you. 

 

Listen to Nathan and Gerardo deep-dive on:

  • The rise of his marketing agency Marketing&
  • Examples of dramatic results for his clients 
  • Why it's a good time to start investing in TikTok ads 
  • The unique language of TikTok content 
  • Creating native content on TikTok 
  • Producing creative entirely on mobile 
  • TikTok's targeting capabilities 
  • Why brands should still post organic content 
  • TikTok trends and their attachment to audio 
  • Researching the TikTok ad library
  • Mix and match creative 
  • And much more TikTok ad strategies…

 



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Direct download: FP419_Gerardo_Perez.mp3
Category:general -- posted at: 9:48pm AEST

Harley Finkelstein is an entrepreneur, lawyer, and president of Shopify. Harley was store #137 when he started on Shopify as a merchant in 2009. After law school, he joined the team at Shopify and helped build it into the world’s #1 ecommerce platform. In 2021, the Shopify ecosystem generated $440B in economic value. For Harley, the success of Shopify all comes down to a belief that entrepreneurship is the greatest equalizer on the planet. 

 

Listen to Nathan and Harley discuss: 

  • Starting his first business at 17 
  • How he supported his family by selling t-shirts 
  • Why he went to law school to be a better entrepreneur
  • Meeting Tobias Lütke at a coffee shop in Ottawa 
  • The early days of Shopify and the Build a Business Competition
  • Why he started a tea business on Shopify store in 2021
  • Why he looks for obsessiveness when angel investing in companies 
  • The importance of self-awareness as an entrepreneur
  • And much more ecommerce wisdom…

 

 

 

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Direct download: FP418_Harley_Finkelstein.mp3
Category:general -- posted at: 2:00am AEST

Jamie Kern Lima spent 2 years pitching QVC for a segment to promote her business, IT Cosmetics. She was about to go bankrupt when she finally got her shot on the network. But moments before going on air, she went off-script. The decision changed her business and the beauty industry forever. Jamie built IT Cosmetics into a multi-billion dollar empire centered on authenticity before it was a buzzword. She became the first woman CEO in L’Oréal’s history and has written a book, Believe IT: How to Go From Underestimated to Unstoppable, about her incredible journey from the brink of bankruptcy to billionaire CEO. 

 

Listen to Nathan and Jamie discuss: 

  • Creating IT Cosmetics as a solution for her skin condition rosacea
  • Sketching out a business plan while on her honeymoon 
  • How to dig deep into your “why” 
  • Creating a brand around an approachable beauty image
  • Going off-script on her first QVC segment 
  • The importance of her authenticity as a spokesperson
  • Transition planning and selling to L’Oréal 
  • And more female founder inspiration…

 

 

 

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Direct download: FP417_Jamie_Kern_Lima.mp3
Category:general -- posted at: 2:00am AEST

How did Ed Mylett gain 3 million social media followers without spending a dollar on ads? Authenticity. Ed is an entrepreneur, best-selling author, performance coach, and speaker. He landed on the Forbes 50 wealthiest under 50, and was recognized as one of the wealthiest self-made people in the world in his 30s. His recently published book, The Power of One More, will help you learn why you're closer to your dreams and goals than you think. 

 

Listen to Nathan and Ed discuss:

  • How to read people and listen intently 
  • Learning the "power of one" philosophy from his father's sobriety journey
  • Overcoming imposter syndrome and failure in the finance world
  • Lessons from his new book, The Power of One More
  • Becoming friends with his hero Tony Robbins
  • Building a media empire from scratch 
  • Balancing 17 different companies
  • And much more business mindset advice…

 

 

 

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Direct download: FP416_Ed_Mylett.mp3
Category:general -- posted at: 2:00am AEST

Everyone kept telling Phil Hutcheon “that's just how it is” when it comes to the absurd processing fees for concert tickets. That's why Phil started Dice, a platform for fans to see the musicians they love in the most hassle-free way possible. Since its launch in 2013, Dice has raised over $100M in capital, has more than 380 workers, and is expanding its services globally. From testing the business idea with a fake company to phone calls with Kayne West, Hutcheon built Dice into a commerce engine for the music industry.

 

Listen to Nathan and Phil discuss: 

  • Why he rejected a promotion to start a career in music 
  • Building the Modular Records sound through legendary parties
  • Bootstrapping his music management company Deadly People 
  • Testing a ticketing model with a fake company
  • Scoring the first contracts for Dice
  • Why it took 3.5 years to build out Dice’s discovery feature
  • Working with artists like Adele and Kayne West
  • Raising over $100M in capital after a slow start
  • And much more fundraising advice…

 

 

 

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Direct download: FP415_Phil_Hutcheon.mp3
Category:general -- posted at: 2:00am AEST

Brittany Stewart is the cofounder of BURST Oral Care, one of the fastest-growing ecommerce businesses in the United States. She met her cofounder, Hamish Khayat, through a mutual friend, and it was a match made in startup heaven. Hamish had a revolutionary toothbrush prototype, and Brittany had the skills to make it a business. 

 

After 3 years of attending dental conventions across the country, Brittany built BURST into a community of 30K dental ambassadors. Her ultimate goal–put a BURST product in every bathroom in America. 

 

Listen to Nathan and Brittany discuss: 

  • Bringing Hamish’s electric toothbrush prototype to life
  • Why they felt like rock stars at their first dental convention
  • How showcasing their ambassadors in ads doubled their growth
  • Why customer service is the most important part of their business
  • Working with influencers like the Kardashians
  • Why clarity is the most valuable leadership trait 
  • Hiring people based on personality over skills
  • Why the giving is an investment in the business 
  • And much more subscription-based business advice…

 

 

 

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Direct download: FP414_Brittany_Stewart.mp3
Category:general -- posted at: 2:00am AEST

Bill Smith asked for a briefcase on his 5th birthday, and it’s been all business since. After dropping out of school at age 16, Bill started, built, and sold 3 companies over the past 15 years. His last business, grocery delivery service Shipt, sold to Target in 2019 for half a billion dollars. But Bill didn’t rest on his success. The same year he exited Shipt, he started Landing, a flexible and furnished rental apartment service. So what’s next for this wunderkind turned startup mogul? 

 

Listen to Nathan and Bill discuss

  • Dropping out of school without his parents knowing
  • Figuring out the prepaid technology business 
  • Exiting his first company to Green Dot Corporation 
  • His step-by-step process for proving a business idea
  • Why he never takes breaks between businesses 
  • Proving demand in the early days of Shipt 
  • Selling Shipt to Target for half a billion dollars
  • Why selling Shipt changed his philosophy of business
  • His goal to build Landing into an enduring company
  • And much more business scaling advice…

 

 

 

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Direct download: FP413_Bill_Smith.mp3
Category:general -- posted at: 2:00am AEST

After multiple near-death experiences, Zeb Evans decided to build a business that was net positive on the world. However, he didn’t realize that a custom internal productivity tool would become the business he was searching for. In 2017, Evans cofounded ClickUp, an all-in-one productivity management tool now valued at $4 billion. 

 

Listen to Nathan and Zeb discuss: 

  • Selling Disney DVDs from his hospital bed
  • How a home invasion motivated him to drop out of school
  • Starting his first company Fast Followerz from customized social tools
  • How an unexpected seizure pushed him to move to Silicon Valley 
  • Building ClickUp as an internal tool and discovering its value
  • The early days of ClickUp and living in a stereotypical startup house
  • Why investors were shocked that ClickUp was profitable 
  • Maintain culture while scaling at a rapid rate 
  • Why Zeb takes a bath every evening
  • And much more tech startup advice…

 

 

 

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Direct download: FP412_Zeb_Evans.mp3
Category:general -- posted at: 2:00am AEST

Marco Zappacosta's only professional job has been the cofounder and CEO of Thumbtack. Marco started the home services matchmaking website straight out of university with a dream to find a better solution of hiring a plumber. Since 2009, Thumbtack has raised half a billion dollars in funding and gone from 2 to 1,000 employees. But Thumbtack's success came from years of struggle to discover their perfect market fit. 

 

Listen to Nathan and Marco discuss: 

  • Thumbtack's first users on both sides of the marketplace
  • Enticing pros by creating stylized Craiglist ads
  • The importance of telling the dream and data to investors
  • Why investors are thinking about other investors
  • Why getting a meeting is the easy part of fundraising 
  • The difference between bootstrapped and VC businesses 
  • Seeing values as the best version of your company 
  • Creating "libraries" for their fully-remote workplace
  • And much more VC and remote work advice…

 

 

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Direct download: FP411_Marco_Zappacosta.mp3
Category:general -- posted at: 2:00am AEST

Nikhil Arora and Alejandro Velez started Back to the Roots by asking the same question in their business class–how can you grow mushrooms from used coffee grounds? So instead of taking their jobs in investment baking, the 2 friends began their journey of building an organic gardening brand for the next generation. 

 

Back to the Roots is America’s #1 organic gardening company and doubled its business 4 years in a row. They offer a wide range of grow kits, seeds, soil, and more to empower people to experience the magic of growing their food from inside their homes. 

 

Listen to Nathan chat with Nikhil and Alejandro about:

 

  • Walking into a Whole Foods and pitching their first product 
  • Growing their first mushrooms in a rented office space
  • Hitting their first million in revenue off sources of waste
  • Why going to a farmer’s market is the best lesson for business
  • Transitioning from selling products to empowering growers 
  • Navigating the accelerated growth of the industry during COVID-19
  • Their relationship as cofounders over the past decade 
  • Working with retailers like Home Depot, Target, and Walmart
  • Their “Grow One, Give One” initiative 
  • And much more business scaling advice…

 

 

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Direct download: FP410_Back_To_The_Roots.mp3
Category:general -- posted at: 2:00am AEST

Toni Ko's first beauty brand, NYX Cosmetics, made $4 million in year 1, and eventually exited to L'Oréal for $500 million. Craving a new purpose, she started a sunglasses business. It failed after 3.5 years—and Ko says it's one of the best things that ever happened to her. Ko's lessons from that "failure" empowered her to launch her third and current venture: Bespoke Beauty Brands, which partners with influencer entrepreneurs on everything from concept creation to product development, marketing, and fulfillment distribution. 

 

Listen to Nathan and Ko discuss: 

 

  • Being a third-generation entrepreneur of Korean immigrants 
  • The early days of NYX Cosmetics, when she had 6 job titles
  • Raking in $4 million in retail value in NYX's first year
  • Why she's not good at sales 
  • Selling NYX in 2014 for $500 million to L'Oréal
  • Experiencing depression after exiting her business
  • Starting a sunglasses business and failing 
  • Launching Bespoke Beauty Brand 
  • Working with celebrity influencers like Kim Chi and Jason Wu
  • And much more influencer entrepreneur advice… 

 

 

 

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Direct download: FP409_Toni_Ko.mp3
Category:general -- posted at: 2:00am AEST

Did you know that 74% of Americans say they are more likely to trust someone if they have an established personal brand? If you want to build a personal brand that will influence more people, this episode is for you. So strap in for a step-by-step personal branding crash course from Rory Vaden. 

 

Rory is a speaker, business coach, NY Times best-selling author, and cofounder of Brand Builders Group. He’s worked with clients like Lewis Howes, Luvvie Ajayi, and Rose McGowan to discover what makes them unique and how they can serve others. 

 

Listen to Nathan and Rory discuss:

  • Brand Builders Group national research study on personal branding
  • Why personal branding is the digitization of reputation
  • Why 90% of their clients are people you’ve never heard of
  • The 3 different types of content strategies 
  • Why results x reach = reputation 
  • The 5 ways to monetize a personal brand 
  • How to discover your uniqueness
  • And much more personal branding advice…

 

 

 

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Direct download: FP408_Rory_Vaden.mp3
Category:general -- posted at: 2:00am AEST

Lisa Bilyeu and her husband built Quest Nutrition into a billion-dollar company, but she never expected to be an entrepreneur and business influencer. But, after years of telling herself that she could only be a stay-at-home wife, Lisa found her self-confidence to help create Quest Nutrition and start her media company, Impact Theory. She now hosts a weekly YouTube show, podcast, and released a book called Radical Confidence, focusing on empowering women in business. 

 

Listen to Nathan and Lisa discuss: 

  • The early days of Quest Nutrition and what worked
  • How their PB&J flavored Quest Bar was created by accident 
  • The decision to sell Quest and invest in Impact Theory
  • How she overcame her fear of public speaking
  • Why she dresses for battle like Wonder Woman
  • Building Impact Theory from home 
  • How to create a “no judgment journal"
  • Tools to combat negative self-talk
  • And much more business mindset advice…

 



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Direct download: FP407_Lisa_Bilyeu.mp3
Category:general -- posted at: 2:00am AEST

Daniel Flynn started his mission-driven business with the simple question of “what if?” 13 years later and $13M donated, Thankyou is changing the way suppliers and consumers select products. From the early days of getting “nos” to competing against the world’s biggest consumer brands, Thankyou is now evolving its model to serve more people at a scalable rate. 

 

Listen to Daniel and Nathan discuss:

  • The early days of Thankyou and the naivety of the business world
  • Creating a viral campaign for a pitch meeting with 7/11 
  • The difficulty of running a business that exists to give
  • Launching into competitive product categories 
  • Donating $10M in 2021 from their most profitable year ever
  • Writing his book Chapter One: You Have the Power to Change Stuff 
  • Getting interviewed by President Obama 
  • Visiting Seth Godin’s house
  • And much more mission and business lessons…

 



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Direct download: FP406_Daniel_Flynn.mp3
Category:general -- posted at: 2:00am AEST

Dee Deng, cofounder of Right Hook, returns to the podcast to discuss his new foundr course Ignite Your Digital Agency. In the new course, Dee will share his blueprints on how to serve a small group of high-paying and happy clients while being highly profitable at the same time.

 

Right Hook is a digital marketing agency that went from zero to $250,000 in profit in its first year of business. Now the agency has over 115 employees across the globe. 

 

Listen to Dee and Nathan discuss: 

  • Step-by-step advice to build your agency from scratch
  • His “sales machine” that attracts quality clients daily
  • His “client delight system” for making your clients love you
  • How to scale your client load and revenue without “breaking” your business
  • How you sign up for a free course taught by Dee
  • And much more agency advice…

Want to learn how to turn your 'One Person Shop' into a highly profitable & sustainable digital agency? Sign-up now, to take your business to the next level... https://foundr.com/iyda-fl-varb-sp/?sl=youtube_int_deedeng

 

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Direct download: FP405_Dee_Deng.mp3
Category:general -- posted at: 2:00am AEST

Scooter Braun is the music-business mind behind the world’s biggest music stars like Justin Bieber, Ariana Grande, and Demi Lovato. Now he’s opening up about his entrepreneurial journey and how he’s reclaimed himself. 

 

Scooter's music career started as a party promoter in Atlanta. After dropping out of college, he worked at So So Def Recordings and eventually started SB Projects. He gave himself 12 months to make it, and that year discovered a 13-year-old Canadian artist named Justin Bieber. 

 

Listen to Nathan and Scooter discuss:

  • His decision to leave So So Def because of the power of social media
  • Why Justin Bieber has made him a better man
  • How Asher Roth’s “I Love College” saved his company from going under 
  • Producing Justin Bieber’s My World EP through friendships and favors
  • Why he works with trustworthy people over great people
  • Why identifying talent like falling in love 
  • How to deal with people disappointing you as a leader
  • How a week at The Hoffman Process changed his life
  • What Jeff Bezos told him he wants to do next
  • And much more honest, entrepreneurial advice…

 

 

 

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Direct download: FP404_Scooter_Braun2.mp3
Category:general -- posted at: 2:00am AEST

In a saturated and notoriously competitive industry, Cameron Falloon used his fitness training experience with celebrities and pro sports teams to start Body Fit Training. BFT's program uses the same fitness strategies Cameron used to train Princess Diana and athletes. Instead of “get fit quick” schemes, BFT uses science, technology, and community to drive positive outcomes at all fitness levels. 

 

Within 5 years, BFT became one of Australia's largest franchises. It was recently acquired for $44M by Xponential Fitness, which is bringing Cameron's fitness philosophies worldwide.  

 

Listen to Nathan and Cameron discuss: 

  • His decision to leave professional sports and start his own business
  • The difference between sports training and the commercial fitness industry 
  • Why it took 2 years to build a proven model for BFT
  • 3 areas of focus that differentiate BFT against the competition 
  • How his former AFL players accidentally became the first BFT franchise owners
  • Selling to publicly-traded Xponential Fitness in 4 weeks
  • Advice on productizing your skills 
  • And more franchise and fitness business advice…

 

 

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Direct download: FP403_Cameron_Falloon.mp3
Category:general -- posted at: 2:00am AEST

Tyler Handley and his brother started Inkbox to discover if they could make temporary tattoos better. After a research trip to Panama, a successful Kickstarter campaign, lots of chemistry, and 7 years of brand-building, Inkbox has become standard for semi-permanent tattoos generating $30M in revenue per year. Recently, Bic acquired the brand for $65M, which will help bring Inkbox to an international market and beyond. 

 

Listen to Tyler and Nathan discuss: 

  • How Inkbox started from $10K that a friend inherited
  • Visiting Panamanian tribes who use fruit die in ceremonial body art
  • Why they hired a chemist to extract a molecule
  • The dynamic of working with his brother Braden
  • How they raised $1.2M through a Kickstarter campaign
  • Adding the tattoo customization and working with 650 different artists to create designs 
  • Collaborations with BTS, Post Malone, and poet Rupi Kaur
  • And much more direct-to-consumer startup advice…

 

 

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Direct download: FP402_Tyler_Handley.mp3
Category:general -- posted at: 2:00am AEST

Bobby Hundreds started his entrepreneurial journey by creating a purpose and community through The Hundreds streetwear brand. Now, Bobby is taking his brand culture mindset to the world of NFTs with the project Adam Bomb Squad. 

 

From writing his book This is Not a T-Shirt to building one of the most successful streetwear brands, Bobby continues to have an education-first mindset to his projects. Through Adam Bomb Squad, Bobby invites his community into NFTs with patience, trust, and understanding. So if you're new to (or scared) of crypto and the metaverse, don't worry. Bobby was in your shoes 2 years ago and is ready to bring you along the journey to understanding how NFTs can help elevate your brand. 

 

Listen to Nathan and Bobby discuss: 

  • The validation of seeing his first-ever hoodie worn at the mall
  • Why the best brands act like the best of friends
  • How one confusing Tweet led to an onboarding journey to NFT
  • Why NFTs are the "Trojan Horse" of crypto adoption 
  • Why Adam Bomb Squad launched with a 25,000 collection of NFTs instead of 10,000.
  • Spending 4 months educating The Hundreds community about NFTs before launching their project
  • The unforeseen challenges due to the fast-changing trends and pace of NFT culture 
  • While you'll never have time to build if you don't stop and observe
  • And much more brand and NFT advice...

 

 

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Direct download: FP401_Bobby_Hundreds.mp3
Category:general -- posted at: 2:00am AEST

After her family's failed business left her in $700K in debt, Mary Ruth Ghiyam used client feedback from her private nutrition practice to develop a liquid morning multivitamin. 

 

8 years and 130 products later, MaryRuth Organics has earned $100M in revenue and employs over 100 people. So, how'd she do it? By creating delicious products, providing excellent customer service, and time blocking. 

 

Listen to Mary Ruth and Nathan discuss: 

  • How MaryRuth Organics has remained profitable since day 1
  • The relationship decision that made her business possible 
  • Why she's time blocked over 130,000 hours the past 8 years
  • Why she didn't hire additional employees the first 4 years 
  • Creating a negative cash flow conversion cycle 
  • How MaryRuth Organics gained over 100,000 5-star reviews 
  • How to retain employees by rewarding loyalty 
  • And more time blocking advice for founders...

 

 

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Direct download: FP400_Mary_Ruth_Ghiyam.mp3
Category:general -- posted at: 2:00am AEST

Marc Lore has been a successful entrepreneur since he sold baseball cards as a kid. Now he’s tackling society’s biggest challenges using the skill sets and vision forged in his business career. 

 

Previously, Marc founded and sold innovative ecommerce platforms diapers.com and jet.com to Amazon and Walmart, respectively. Last year he launched Wonder, a startup creating an entirely new way to experience restaurant-quality food. 

 

Listen to Nate and Marc discuss:

  • Building diapers.com and selling to Amazon
  • Starting and selling jet.com for $3.3 billion in 2 years
  • Why Walmart gave his team the keys to scaling their ecommerce business
  • Buying the Minnesota Timberwolves with Alex Rodriguez
  • Creating the next generation of restaurants with the Wonder Group
  • How Gwyneth Paltrow joined the Wonder board of directors 
  • Why Marc is building a city from scratch called Telosa
  • And much more business wisdom…

 

 

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Direct download: FP399_Marc_Lore.mp3
Category:general -- posted at: 2:00am AEST

Ready to learn how email and SMS can grow your business? 

 

Dylan Kelley started his career cold calling and building landing pages for direct-to-consumer brands. Then, in 2016, he saw the changes in the digital advertising industry and jumped on the opportunity to start his digital agency Wavebreak, which specializes in SMS and email marketing. 

 

Wavebreak is now one of the leading agencies in the space, helping ecommerce brands like Casely, CaliWhite, PodSockets, and Ballsy grow their email and SMS programs. 

 

Listen to Nathan and Dylan discuss: 

 

  • How starting a podcast built momentum and credibility for Wavebreak
  • Why automation is making digital agencies irrelevant 
  • How you can double performance by having SMS and email work together
  • How Wavebreak helped Ballsy increase their open rates by 30-40%
  • Why segmentation doesn’t have to be super granular to be effective
  • Why referrals are still the best mechanism for agency growth
  • And much more SMS and email advice...

 

 

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Direct download: FP398_Dylan_Kelley.mp3
Category:general -- posted at: 2:00am AEST

After 125 failed pitch meetings in 6 months, Jason Wilk was almost out of funding and running on fumes. Then one investor wrote him a $10 million check because he believed Jason's team. 

 

Jason Wilk is the cofounder of Dave, the largest financial wellness platform in the U.S. with over 10M users. After a lifelong career of building businesses, Jason is at the forefront of a company disrupting the traditional banking system. 

 

Listen to Nathan and Jason chat about: 

  • The business Jason started at age 20 
  • Joining the YCombinator accelerator program 
  • How Jason built confidence to take on the banking system 
  • Why Mark Cuban became an initial shareholder in Dave 
  • Dave's 1-for-1 tip model with Feeding America
  • The importance of hiring people that can recruit talent 
  • How Dave became a public company in less than 5 years
  • Why you shouldn't chase ideas but pursue a passion
  • And much more startup advice...

 

 

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Direct download: FP397_Jason_Wilk.mp3
Category:general -- posted at: 2:00am AEST

After working years as an entrepreneur and consultant, Erik Huberman realized that the entire marketing ecosystem was broken. So he started his agency called Hawke Media with a few of his most trusted marketing colleagues. They focused on providing no barriers for new clients with a month-to-month commitment.  

 

8 years later, Hawke Media manages over 600 brands, has 270 full-time employees, and is one of the fastest-growing agencies in America. 

 

Listen to Nathan and Erik discuss: 

  • How he helped Ellie.com generate half a million in sales in one month
  • Hawke Media’s no-barrier strategy and how they win over clients monthly
  • Why marketers need to do great work and be great salespeople
  • Launching The Hawke Method book featuring their proven strategies 
  • Why audio is the next great engagement tool
  • Why SMS is 10x more effective than an email campaign 
  • Starting Hawke Z with TikTok stars Josh Richards and Griffin Johnson
  • Why AI won’t replace creative people any time soon
  • And much more marketing advice…

 

 

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Direct download: FP396_Erik_Huberman.mp3
Category:general -- posted at: 2:00am AEST

Emma Grede is the marketing and business mind behind a global fashion and lifestyle brand empire. She’s the CEO and cofounder of  the first fully inclusive fashion brand Good American, founding partner of shapewear brand SKIMS, and cofounder of plant-powered cleaning brand Safely. 

 

Impressive resume, right? 

 

Emma’s story started in East London as a child, where she was inspired to work in the fashion world. By focusing on her unique talents, she honed her skills in business and marketing to develop a career that she dreamed up from the beginning—to work with creative people and empower their collective vision.

Listen to Nathan and Emma discuss:

 

  • How she first met and started working with Kris Jenner
  • Pitching the Good American business idea to Khloe Kardashian ​​
  • The key to the Kardashian/Jenner staying power 
  • Why the power of inclusivity led to the success of SKIMS
  • Finding a better plant-based cleaning solution with Safely
  • How she became a shark on ABC’s Shark Tank
  • Her role as chairwoman of Fifteen Percent Pledge
  • And much more marketing and product advice for founders…

 

 

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Direct download: FP395_Emma_Grede.mp3
Category:general -- posted at: 2:00am AEST

Success seems to follow Karl Alomar wherever he goes. He doesn’t attribute this to magic or luck but to identifying repeatable business patterns that lead to financial growth. After selling his second company, Karl helped build one of the fastest-growing cloud infrastructure companies from the ground up. Now he’s partnering with companies like Lyft, Ring, and SpaceX to help them financially and operationally reach success. 

 

Listen to Nate and Karl discuss: 

 

  • How he built China Export Finance to 9-figures in 4 years
  • Being underwritten by AIG during the 2008 financial crisis
  • How Digital Ocean went from an “operational disaster” to the “Best Place to Work” in New York City
  • Why M13 works more hands-on with founders
  • Why founder success leads to economic success
  • Why the most valuable hire is a head of talent 
  • Why does he refer to businesses as machines
  • And much more advice for founders…



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Direct download: FP394_Karl_Alomar.mp3
Category:general -- posted at: 2:00am AEST

Dee Deng believes that there's no better time to start a digital agency than now. After a failed startup sent him on a journey of discovery, Dee met his future cofounder in a Neil Patel Facebook group. Together they launched Red Hook, a digital marketing agency that partners with ecommerce brands. Red Hook went from zero to $250,000 in profit in their first year of business, and now it has over 115 employees across the globe. 

 

Listen to Nathan and Dee discuss: 

  • How Dee was able to get 10 clients in his first 6 weeks of business
  • Why charging changes everything 
  • How he got his first speaking gig by posting on an industry Facebook group 
  • Why it's good to tell a client "bad news" 
  • How Right Hook uses "growth clubs" for employee development 
  • How to create "intrinsic motivators" within an organization
  • And much more digital agency advice

 

 

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Direct download: FP393_Dee_Deng.mp3
Category:general -- posted at: 2:00am AEST

Justin Brown says it’s not too late to start and grow YouTube channel. Justin is a video strategist and, alongside his brother, built the YouTube channel Primal Video, which recently broke the 1 million subscriber mark. Justin shares his simple but effective strategies to grow a channel from zero and how framing your channel around solving problems can make a lasting impact on your business. 

 

Listen to Nathan and Justin discuss: 

  • Why YouTube rewards new and updated content 
  • Why comparing metrics to other channels doesn’t matter 
  • Understanding what people are searching for at 2 AM
  • How to use keyword research to validate your video ideas
  • Why you should create videos like nobody knows who you are
  • And much more YouTube tips and strategies

 

 

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Direct download: FP392_Justin_Brown.mp3
Category:general -- posted at: 2:00am AEST

Reid Hoffman needs little introduction. He’s the cofounder of LinkedIn, former PayPal executive, author, podcaster, mentor, and all-around standout personality in the entrepreneurial world. His podcast Masters of Scale is one of the most successful business podcasts on the planet and he’s recently launched a book of the same name which curates the hundreds of interviews from the show into practicable business wisdom. 

 

In this episode, listen to Nathan chat with Reid about: 

  • What inspired the Masters of Scale podcast and the book
  • The importance of entrepreneurs to “always be learning” 
  • Why balance is a mistaken goal for entrepreneurs
  • What he thinks Elon Musk’s superpower is
  • His intense period as an executive at the “PayPal Mafia” 
  • Why he started LinkedIn instead of taking a year off
  • And much more scaling and entrepreneurship advice…

 

 

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Direct download: FP391_Reid_Hoffman.mp3
Category:general -- posted at: 2:00am AEST

We’re kicking off 2022 with one of our favorite returning guests, Ankur Nagpal, founder of Teachable and Vibe Capital. After selling Teachable last year for $150 million, Ankur created Vibe Capital, a global early-stage generalist fund. He promises to be the "least painful investor you have to deal with" because he knows how founders feel about investing. 

 

Listen to Nathan and Ankur discuss: 

  • Why founders prefer investing in other founders
  • Defining IRR (internal rate of return) and why it's a key metric for modern-day investors
  • Why he spends less than a week to decide to invest in a company
  • Why speed is so important when it comes to investing
  • The 3 most important things to look for when investing in a startup
  • His “red flags” when reviewing potential companies to invest in
  • And much more funding advice…

 

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Direct download: FP390_Ankur_Nagpal.mp3
Category:general -- posted at: 2:00am AEST

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